August in Italy is synonymous with holidays, and Ferragosto, celebrated on 15 August, is one of the most eagerly awaited moments of the season. Cities become quieter, while seaside and holiday destinations fill with families and friends ready to take a break, enjoy themselves and make the most of summer.
But where does this celebration come from, and why has it become such an important part of Italian tradition?
The word Ferragosto comes from the Latin Feriae Augusti, meaning “Augustus’ rest”. The holiday was introduced by Emperor Augustus in 18 BC as a period of rest and celebration following the end of the agricultural season. Banquets, games and horse races were organised to celebrate the harvest and prosperity.
With the spread of Christianity, the holiday became associated with the Feast of the Assumption of Mary, observed on 15 August. Since then, religious traditions and popular customs have come together in a day devoted above all to conviviality and the pleasure of spending time with others.
Let’s discover some of the traditions that make Ferragosto so special.
Barbecues and Outdoor Grilling
One of Italy’s best-loved Ferragosto traditions is undoubtedly an outdoor barbecue. Whether by the sea, in the mountains or in the countryside, the grill becomes the centre of lunches and dinners shared with family and friends.
Meat, fish, vegetables and cheeses are cooked over hot coals and served with fresh bread, salads and a good glass of wine. More than simply a meal, it is a time for conversation, laughter and long tables shared with the people you care about.
At Marina di Venezia, the Ferragosto atmosphere can also be recognised by the aroma of lit barbecues and the many tables set up among the pitches: a lively, authentic scene that captures all the joy of an Italian summer.
A Day at the beach
For those spending their holiday by the sea, Ferragosto is the perfect opportunity to enjoy the beach from morning until sunset. A refreshing swim, a game of beach volleyball, a walk along the water’s edge or a few relaxing hours beneath a beach umbrella: everyone has their own way of celebrating the day.
Across Italy, seaside destinations come alive with music, shows and events for both adults and children.
At Marina di Venezia, Ferragosto will also offer plenty of opportunities to have fun and share in the festive atmosphere. This year, the traditional “We Love Italy” event on 15 August will take on a Spaghetti Western theme, with games, dancing and themed activities for the whole family in Piazza La Terrazza. In the evening, Piazza Marina will come alive with music from the Celebrity Stars, while on 16 August the Brazil Ballet Show by Cores Da Bahia will bring its vibrant energy and colours to the stage. To complete the experience, selected food outlets will serve specialities inspired by both the Western theme and Italian tradition.
The Watermelon Tradition
Ferragosto would not be complete without a slice of fresh watermelon. With its sweet, refreshing flesh, this fruit has become one of the best-loved symbols of the Italian summer.
Watermelon is a familiar part of beach picnics, outdoor lunches and dinners beneath the stars. Sharing a slice with friends and family is a simple gesture, yet one that perfectly captures the light-heartedness and happiness of this time of year.
Local Celebrations
Throughout August, towns and villages come alive with local festivals, patron saint celebrations, processions and performances. These events offer a valuable opportunity to discover local flavours, learn more about regional traditions and experience the authentic atmosphere of the coastal communities.
Dates to mark in your calendar include the Santa Filomena Festival, taking place in Treporti on 8 and 9 August 2026, and the Ca’ Vio Summer Festival, held on 14, 15 and 16 August 2026.
Ferragosto is one of the most memorable moments of the Italian summer: a celebration of conviviality, relaxation and the joy of sharing your time with others.
Whether gathered around a barbecue, relaxing on the beach or strolling through the streets of a local festival, it is the perfect opportunity to slow down, savour the summer and create new memories to take home with you.
Happy Ferragosto from Marina di Venezia!
